Early Adopter Offer — Limited Places. Sign up before June 2026 and use MDConnect for free until September.  Find out more

One platform. Choose how you use it.

Essential runs your programme properly. Not from spreadsheets. Professional adds automation and intelligence so your team can focus on children, not admin.

Essential
Run your programme properly. Not from spreadsheets.
£399/month
Per programme. 12-month agreement.
All prices excl. VAT (20%)
Book a Spot
Includes
Up to 100 settings with pipeline CRM, Kanban board, and list view
Interaction logging: record calls, emails, and notes against every setting
Session monitoring with automatic and manual logging
Stock requests and fulfilment tracking
OHID quarterly reports in minutes
Resources library and training modules
Feedback, incident reporting, and audit logging
Bulletin board for programme announcements
Notification centre with colour-coded actions
2-week onboarding and ongoing email support
Enterprise
Multi-authority programme management with dedicated support.
Custom
Tailored to your programme. Bespoke configuration, consolidated cross-LA reporting, and dedicated account management.
Contact Sales
Everything in Professional, plus
Manage programmes across multiple LAs
Consolidated cross-LA reporting
Dedicated account manager
SLA guarantees
Custom integrations and bespoke feature development
Volume pricing

Compare plans in detail

Every feature, every plan. See exactly what you get.

Essential Professional
Settings Management
Pipeline, CRM, profiles, Kanban board, list view, bulk uploadUp to 100Unlimited
Interaction logging: calls, emails, notes against every setting
Stock Management
Requests, fulfilment, catalogue, tracking
Print label / auto-label generation
Session Monitoring
Brushing timer, automatic and manual logging, programme dashboard
Benchmarking, trend intelligence, automation triggers
Reporting & Metrics
Metrics dashboard, OHID quarterly report, IMD view
Custom report builder, saved templates, stock/activity reports
Feedback & Incidents
Issue reporting (6 types), status tracking, audit trail
Scheduled check-ins, relationship history, automated emails
Resources
MDBuddy resource library (3 toolkits)
LA-uploaded custom resources
Training
5 modules, in-house platform, self-paced
Per-user tracking, certification, refresher reminders
Audits & QA
Basic logging, photo upload, notes
Self-audit tools, scoring, checklists, remote review
Automation
6 pre-built automation rules (toggle on/off)
Bulletin Board
Programme broadcast: announcements, pinned posts
Two-way community: contributions, comments, moderation
Notification Centre
Activity feed, colour-coded actions, programme changes
User Management
Basic: invite users, full feature access
Granular permissions, task assignment, completion tracking
Analytics & Intelligence
Trend analysis, cohort comparisons, IMD insights
KPI Dashboard
Programme targets, RAG status, underperforming areas
Audit Log
Full provider-facing activity trail, filterable

What MDConnect actually replaces

Research shows that 50–90% of a supervised brushing programme's budget goes on staffing. A significant proportion of that staff time is consumed by admin: chasing settings for data, assembling quarterly reports from spreadsheets, managing stock requests over email and WhatsApp, and manually tracking who needs follow-up.

MDConnect doesn't just make these tasks faster. It makes it possible for a team of 1–2 to properly manage a programme that would otherwise need 3–4. For a programme with a £100,000 annual contract, Essential represents around 4.4% of contract value. Professional represents around 7.1%. That's not a software cost — that's a staffing investment without the headcount.

Source: BRUSH Toolkit / Childsmile Programme Evaluation (Anopa et al., 2015)

See what MDConnect means for your programme

Enter your annual contract value to see how MDConnect compares.

Your annual programme contract value
£100,000
£30,000£300,000
Essential
£4,389/year
4.4% of contract value
Professional
£7,139/year
7.1% of contract value

Annual prices shown (1 month free). Staffing cost range based on Childsmile programme evaluation data (Anopa et al., 2015; BRUSH Toolkit).

Frequently asked questions

Everything you need to know about plans and billing.

What does the 12-month agreement mean?

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MDConnect subscriptions run on a 12-month minimum term. This reflects how supervised brushing programmes operate — they run across academic years, not month to month. You can pay monthly or annually (annual billing gives you 1 month free). After the initial 12 months, your agreement renews annually unless you cancel with 30 days' notice before renewal.

Are prices inclusive of VAT?

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No. All prices are displayed ex-VAT. VAT is charged separately at the prevailing rate (currently 20%). Local authority buyers reclaim VAT, so the ex-VAT figure is your real cost. If your organisation cannot reclaim VAT, add 20% to the displayed price.

What does "per programme" mean?

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One subscription covers your entire supervised brushing programme — all your schools, nurseries, and early years settings under one Local Authority or contract. If you manage programmes across multiple separate LAs, each needs its own subscription (or contact us about Enterprise).

How are settings counted?

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Each participating year group or class counts as a separate setting. If a school has both a nursery class and a reception class in the programme, that counts as two settings — because participation data and OHID reporting are tracked separately for each.

What's the difference between Essential and Professional?

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Essential gives you everything needed to run a supervised brushing programme properly — up to 100 settings, session monitoring, stock management, government reporting, training modules, incident reporting, and a full resource library. Professional adds unlimited settings, automation (6 pre-built rules), KPI dashboard, training certification with per-user tracking, self-audit tools, proactive check-ins, analytics and benchmarking, custom reporting, two-way bulletin board, user permissions with task assignment, stock label generation, and priority support.

What happens when my setting count approaches 100 on Essential?

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We'll notify you as you approach the limit and help you transition to Professional. There's no service interruption.

What support is included?

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Essential includes a 2-week onboarding period with dedicated setup support, plus ongoing email support and technical assistance. Professional adds priority response times with a dedicated support queue and early access to new features.

Can I upgrade from Essential to Professional?

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Yes, at any time. We'll prorate the difference for the remainder of your agreement.

Can I pay by invoice?

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Yes. Annual subscriptions can be invoiced. Contact us to arrange.

When would I need Enterprise?

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Enterprise is for organisations managing supervised brushing across multiple Local Authorities. You get consolidated cross-LA reporting, a dedicated account manager, SLA guarantees, bespoke feature development, and volume pricing. Enterprise is where MDConnect builds around your programme, not the other way round.

Supervised brushing programmes exist for one reason: to reduce tooth decay in young children.

MDConnect is built by a dental team delivering a live programme. We understand the pressures because we work within them every day. Early access places are limited — book your spot to secure dedicated onboarding support.

Book a Spot